We’re at HOST Milan 2023!
You can find us in two locations at HOST this year: first, come and check out our biggest booth yet in Hall 22, D35 or stop by the Middleby Coffee Bar in Hall 2 F47/57.

Choose Beverage Excellence with Marco and Middleby
For the biggest foodservice show in Europe, we’ll be showcasing a broad range of our energy-efficient, stylish, and innovative beverage solutions. Along with the very best from Marco Beverage Systems, the booth in Hall 22 will feature equipment from Synesso, Concordia, JoeTap, Icetro, Desmon and Follett – essentially everything that’s needed for a coffee shop or commercial kitchen. From premium, hand-crafted espresso to iced-coffee at the touch of a button, our visitors will see how the Middleby network allows them to choose the beverage experience that best suits their needs.
Here’s some of the award-winning systems you can expect to see at HOST 2023:
Marco POUR’D – Beverage Innovation on Tap

Our award-winning POUR’D system can dilute and dispense concentrate and syrup with hot, cold, or sparkling water. Partnering with a range of key brand partners including Monin, New Ground Coffee, Acaia Tree Farms, Wandering Bear and more, the Marco POUR’D Beverage Bar will showcase the complete range of menu flexibility offered by our POUR’D system.
We’ll be serving delicious sparkling lemonade, hot and cold coffee and iced lattes with oat milk from our friends at Minor Figures.
If you haven’t already seen POUR’D in action, stop by our booths at HOST and see how it could enable easier, quicker and more consistent beverage service.
Marco ColdBRU – Coffee Concentrate in Under 3 Hours
Along with POUR’D, we’re bringing our latest cold brew innovation ColdBRU – The ColdBRU system can deliver crystal clear coffee concentrate in under 3 hours. It’s the easiest, quickest, and most consistent way to brew cold brew concentrate.
Plus, the ColdBRU is compatible with the JoeTap and POUR’D systems for a complete cold coffee service.

FRIIA – Hot, Cold, Sparkling Water
For those of us that know how tough the trade show can be, FRIIA is an total hydration station, offering hot, cold, and sparkling water from a single font. FRIIA will be available in both Hall 22 and Hall 2 for those that want to hydrate during a busy show. Found in some of the most premium locations around the world, FRIIA is certainly one to look our for at HOST.
See the Marco MIX at HOST Milan 2023
Marco MIX – Three Temperatures Hot Water on Demand
One of our most successful innovations, MIX is truly one of our best-known and loved products. This award-winning system delivers hot water at three temperatures and volumes from a single, sleek font.
The MIX also utilizes a patented vacuum insulted technology to keep temperature precise and most, importantly: makes the system up to 70% more energy-efficient than leading competitors. Owners will often find that with such efficient running costs, MIX will offset the initial system cost in energy-savings within the first 2-3 years.
MIX is available in undercounter or countertop push button varieties.
Precision Filter Brewing – Marco SP9
Marco SP9 Twin
Marco SP9
The SP9 is the perfect addition to any speciality coffee shop or roastery. This precision brewer circulates water between the head and boiler to ensure that temperature remains exact during each
The SP9 takes the inconsistency out of pourover by mtaintaining water temperature and pulses throughout brewing. Incorporating pre-infusion and pulse-brewing the SP9 allows for a by-the-cup filter-coffee menu.
Come and check out these systems, and much more at our biggest booth yet in Hall 22, D35 or stop by the Middleby Coffee Bar in Hall 2 F47/57.
What’s on the menu?
- Sparkling Cloudy Lemonade from MONIN,
- Coffees from Tim Wendleboe, Five Senses, Coffee Veronia, MZB, Dabov, Elbgold coffee
- Cold brew from Wandering Bear, Acacia Tree Farms, New Ground Coffee, Pablo & Rusty and more.
- Plus refreshing raspberry spritz from Da Vinci – we’ll have someone on offer for everyone!